Case Study 1: Unilever – Sustainable Global Supply Chain Management
Industry: Consumer Goods
Region: Global
Background: Unilever, one of the world’s largest consumer goods companies, has implemented global management strategies to achieve sustainability and efficiency across its operations. In the late 2000s, the company began focusing on creating a sustainable supply chain that aligned with its global expansion goals.
Impact: By adopting global management practices in supply chain optimization, Unilever has reduced its carbon footprint, decreased waste, and improved the sourcing of raw materials. The company has worked with suppliers across different countries to ensure ethical practices and reduce environmental impact.
Outcome: Unilever’s global management approach has not only enhanced brand reputation but also led to cost savings and long-term growth. As a result, the company increased sales by 46% and was able to attract environmentally-conscious consumers, improving market share in a highly competitive industry.